Our client wanted to hold focus group discussions with members of the public and opinion elites in Europe on their perceptions of the way that technology companies use artificial intelligence. In one of FieldworkHub’s largest qualitative projects at the time, we arranged three face-to-face focus groups in each of Belgium, Finland, France, Germany, Italy and Poland.
This involved recruiting 240 respondents over a period of 5 weeks. We also made viewing facility bookings in each capital city, arranged moderators and simultaneous interpreters for each session and provided transcripts of every discussion.
The team at FieldworkHub have been an absolute pleasure to work with. We threw in a mid-fieldwork curveball requesting additional sample and the team accepted the request with no issues in delivering. The quality of the sample was high and I have no hesitation in recommending FieldworkHub and look forward to working with them again.