An online content and advertising company wanted to run focus groups with senior executives from traditional creative ad agencies and performance agencies (those specialising in pay-per-click online advertising).
We recruited over 50 people for focus groups in the UK, Germany, India and Singapore and provided moderators for Germany, India and Singapore. In a subsequent phase of the same research programme, we re-contacted the participants in several markets to ask them to complete a short online survey giving their views on some additional proposals.
Read more on how FieldworkHub approaches focus groups for maximum value
The team at FieldworkHub have been an absolute pleasure to work with. We threw in a mid-fieldwork curveball requesting additional sample and the team accepted the request with no issues in delivering. The quality of the sample was high and I have no hesitation in recommending FieldworkHub and look forward to working with them again.
