At FieldworkHub we’re experts in delivering qualitative market research in Europe, including participant recruitment for focus groups and in-depth interviews, provision of local language moderation, and translation services.

Recruitment services for focus groups and depth interviews in Europe

As we all adjust to new ways of working to mitigate the risks from coronavirus, you can count on FieldworkHub to find validated, willing participants for your online focus groups and depth interviews, online bulletin boards, remote user experience testing and selected face-to-face market research in Germany, France, Italy, Spain, Belgium and other European countries.

With years of experience in sourcing exceptional participants for market research in Europe, we are adept at delivering superior fieldwork services for clients across a broad range of industries.

We also have detailed knowledge of online market research platforms and can advise you on the most appropriate choice for your project, based on your needs and budget, and assist with the arrangements.

Contact us about your qualitative research requirements

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Call us now: +44 (0)20 7458 4950

FieldworkHub delivers market research for some of the world’s best-known brands

We have a proven track record of assisting some of the world’s leading companies and organisations, both private and public. Our work has included research for:

Outstanding services for qualitative market research in Europe

As a Company Partner of the Market Research Society and members of the AQR (Association for Qualitative Research), our clients can rely on the highest of professional standards in all the services we provide.

All our services are fully GDPR-compliant and adhere to national and European codes of conduct.

Why work with us?

Experts in Consumer, B2B, Technology and Healthcare market research fieldwork
Experienced in running online as well as face-to-face focus groups and depth interviews in Germany, France, Italy, Spain, Belgium and other European countries
A la carte service offering, tailored to meet your needs and budget
Friendly and professional end-to-end project management
FieldworkHub have been absolutely amazing in supporting our niche and high velocity research needs
Jesse, Strategic Design Lead
Top Tier Global Innovation and Incubation Firm
FieldworkHub has been a great research partner to me and my team
Nicole
Research Lead
dscout, inc., USA
We used FieldworkHub recently and now they’re our recruiter of choice
James
Managing Director
Silk Road Marketing, UK
FieldworkHub have been absolutely amazing in supporting our niche and high velocity research needs
Tyler
Senior Manager
Golin, USA
Female recruiting market research respondents using laptop and wearing headset

FieldworkHub’s European market research services include:

Participant recruitment for online and face-to-face focus groups and depth interviews, user experience (UX) testing, and online bulletin boards
Expert moderation
Analysis and reporting
Transcription, interpreting and translation services

Case studies of recent qualitative market research projects in Europe:


Focus groups on technology policy in Berlin, Brussels, Helsinki, Milan, Paris and Warsaw

Our client wanted to hold focus group discussions with members of the public and opinion elites in Europe on their perceptions of the way that technology companies use artificial intelligence. In FieldworkHub’s largest qualitative project to date, we arranged three face-to-face focus groups in each of Belgium, Finland, France, Germany, Italy and Poland. This involved recruiting 240 respondents over a period of 5 weeks. We also made viewing facility bookings in each capital city, arranged moderators and simultaneous interpreters for each session and provided transcripts of every discussion.

Qualitative technology interviews in the UK, Germany and Italy

A well-known semiconductor manufacturer wanted to talk to business development managers and product developers working in the technology sector, and social media influencers as an input to its future product roadmap for smart devices. FieldworkHub was asked to recruit all three profiles in the UK, Germany and Italy using a detailed screener. We recruited over 60 respondents in total across the three markets, scheduled IDIs, dyads and mini focus groups with the respondents over two weeks, and supported our client with moderation and translation services, including simultaneous translation and transcription of the German and Italian groups.

Discussions with teenage friendship groups about sportswear

A leading US sportswear retailer with a presence in several European markets wanted to hold a series of discussions with small groups of style-conscious teenagers who were familiar with their stores. A key requirement of the methodology was to find friendship groups, i.e. groups of teenagers who knew each other but were not members of the same family. We recruited participants in several EU markets to a very tight timeline, including groups of 12-14 year olds and 15-16 year olds in Barcelona, Milan and Paris.

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