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FieldworkHub blog

Category: Market research

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UK market research agencies and the end of the Brexit transition period

For UK market research agencies like FieldworkHub that work across Europe, nothing really changed when the UK left the EU on 31 January 2020. This is because the UK was treated as if it was still part of the European Economic Area (EEA) when it came to international data transfers during the 11-month transition period […]

Plan and Deliver Market Research

How to get your market research right: five key considerations

Are you looking for a trusted partner who manages your market research project from start to finish, provides guidance and a deep understanding of your research needs and objectives? Wouldn’t it be fabulous if you could rest in peace after a busy day, knowing that an expert is taking care of your market research project? […]

Market research trends 2021

Three key trends for market research in 2021

There are at least three major ways in which the market research/consumer insights industry is changing, and the combination of all three is having major implications on how work within the industry is conceptualised, performed and delivered. With advances in insights technology and tools (such as automation and the use of artificial intelligence), the rise […]

Young woman taking part in online focus group

FieldworkHub’s approach to online focus groups

While lockdown restrictions have started to ease in some countries, online focus groups remain the most viable option for companies that wish to carry out focus group market research. This article sets out FieldworkHub’s approach to online focus groups and the key points to consider when choosing a platform. What is an online focus group […]

Market Research In China

How to catch the dragon - tips for doing market research successfully in China

To carry out market research in China successfully, you need to understand the various ways in which Chinese culture is different from other markets and be aware of potential pitfalls. For those looking to do business in or with China, even a basic understanding of its culture and history can pave the way for better […]

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