{"id":5998,"date":"2023-01-02T11:57:20","date_gmt":"2023-01-02T11:57:20","guid":{"rendered":"https:\/\/fieldworkhub.com\/?post_type=case-studies&p=5998"},"modified":"2023-07-25T09:52:40","modified_gmt":"2023-07-25T09:52:40","slug":"online-in-depth-interviews-and-small-focus-groups-with-uk-adults-about-leisure-and-business-hotel-stays","status":"publish","type":"case-studies","link":"https:\/\/fieldworkhub.com\/case-studies\/online-in-depth-interviews-and-small-focus-groups-with-uk-adults-about-leisure-and-business-hotel-stays\/","title":{"rendered":"IDIs & focus groups: UK adults on hotel stays"},"content":{"rendered":"

Our team completed a project for a global hotel chain, interested in exploring the experience and needs of individuals who stay in hotels for business or leisure trips and what influences their choice of hotel. We completed 16 interviews and 15 triads to collect insights about the factors that they take into account.<\/p>\n","protected":false},"featured_media":4930,"template":"","case_study_category":[105,104,92,93,130,109],"acf":[],"yoast_head":"\nIDIs & focus groups: UK adults on hotel stays – Case Study – FieldworkHub<\/title>\n<meta name=\"description\" content=\"In-depth interviews and focus groups with UK adults about business and leisure hotels and what influences their decision in choosing a hotel\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fieldworkhub.com\/case-studies\/online-in-depth-interviews-and-small-focus-groups-with-uk-adults-about-leisure-and-business-hotel-stays\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IDIs & focus groups: UK adults on hotel stays 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