Even if you have a recording of every group or interview, we know it is often much faster to find the key insights and the best quotes in a set of written notes or a session transcript. FieldworkHub provides fast and accurate human note-taking and transcription services at competitive rates.
We also offer AI transcriptions of online research sessions free of charge when FieldworkHub provides the online platform, but in our experience these work much better for one-on-one interviews than focus groups (where more than one person may speak at the same time) and better in languages such as English where there is a lot of source material available to train AI models, than for less common languages.
Most purpose-built research venues are equipped with fixed video cameras for streaming and recording sessions, but a professional videographer will be able to record the session from alternative angles and zoom in to capture the behaviour of participants and their responses more clearly. We are happy to provide experienced market research videographers on request and can arrange editing of recordings, such as producing a short video showing the highlights from each session.
We have relationships with experienced market research videographers in most of the locations where we operate and will be happy to provide one on request. We can also arrange editing of recordings, such as producing a short video showing the highlights from each session.
Our client was assisting the manufacturer of a kit used by hospital nuclear medicine departments to assist in the location of infection or inflammation in the limbs and backs of patients. We recruited 5 specialists and provided moderation for the interviews and prepared English transcripts.
Our client wanted to hold focus group discussions with members of the public and opinion elites in Belgium, Finland, France, Germany, Italy and Poland on their perceptions of the way that technology companies use artificial intelligence. This involved recruiting 240 respondents over a period of 5 weeks.
Our client was assisting a major online video streaming service which wanted to refine and test the way it communicated an important service change to subscribers. We recruited 12 recent subscribers and 12 tenured subscribers in Argentina, Australia, Brazil, Canada, South Korea and the UK.
