Blog articles: Recruitment

FieldworkHub provides market research fieldwork services with consumer, B2B, healthcare and technology audiences spanning 65 countries. This blog shares our latest learnings, exploring how shifts in culture, technology, and behaviour are reshaping markets, and how we continuously evolve our research services to meet those changes.

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2000+ projects successfully delivered

Services delivered in 65 countries

35k+ qual participants recruited

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How to run multi-country qualitative research: a practical guide

A practical guide to multi-country qualitative research, covering local recruitment, screeners, language, incentives, participant quality and project management.

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Research in the last 3 months of 2025: the fieldwork point of view

In this blog post we explore Q4 2025 from our perspective as a fieldwork agency. It is one of the busiest periods for all agencies, but this year there are new challenges with budgets, timelines and quality.

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Finding real B2B decision-makers, not “professional respondents”

In this blog we reveal our techniques for recruiting genuine B2B decision-makers for our clients’ market research projects so that they can make smarter, more confident business decisions.

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Avoid these common mistakes in healthcare market research

When undertaking healthcare market research, it can be challenging to find the right participants. This blog explains FieldworkHub’s approach to patient and HCP recruitment.

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The limitations of English-only market research

Lost in translation. How the simplicity and cost advantages of conducting global research in English are often outweighed by considerations relating to understanding and depth of insight.

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How we keep respondent data secure in research

Clients regularly ask us how we ensure that respondent data is kept secure and how we manage PII during a research project. In this post, we explain our approach.

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Equality, diversity and inclusion in market research

FieldworkHub is proud to support the Market Research Society’s Inclusion initiative and has signed the MRS Inclusion Pledge.

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Maximising success in Business-to-Business research

B2B market research is a powerful tool to respond to changing market demands. We outline key considerations to maximise success in B2B projects.

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Respondent verification in market research

Our clients often ask how we validate respondents’ identities when we recruit them. In this article we explain our processes.

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How to recruit Gen Z market research participants

At FieldworkHub, we’ve developed a four-step approach to ensure the success of our Gen Z-focused studies.

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5 market research list recruitment challenges

Find out about the difficulties that can occur when recruiting market research participants from a list and the steps that you can take to mitigate them.