Thanks for all of FieldworkHub’s help and responsiveness on this project, making it a smooth process.
Kirsten
Senior Account Director
Marketing Agency
UK
Case study
Recruitment: academic research, London, UK
The client brief
Imperial College London and the University of Melbourne were co-operating on a project to explore how groups of people work together to solve problems.
Research Countries
Research Industry Focus
Number of Participants
350
Research Audience
Research Methodology
FieldworkHub delivers
FieldworkHub was asked to recruit, schedule and manage incentives for 50 groups of seven people over a seven-week period (350 respondents in total) to attend a moderated two-hour session at Imperial’s campus in London where they participated in the research by trying to solve a series of problems together. Each group contained a mix of male and female respondents of varying ages and with varying levels of education. We recruited successfully for all the groups and the clients were able to complete their research on time.
Click here to read FieldworkHub’s tips for ensuring success in online focus groups
FieldworkHub did a great job with this recruitment. We always do research with very specific groups of medical specialists, so it’s not easy to find suitable respondents. FieldworkHub provided high quality services, which made it possible for us to gather important insights from four completely different markets.
Agnieszka
Manager
Scope Fluidics
Poland
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