A major US apparel company wanted to gain insights into German teenagers’ brand perceptions and shopping behaviours. We recruited 16 respondents who actively follow the latest fashion trends and meticulously plan their wardrobes accordingly for in-person fous groups and ‘closet raids’.
The end client for this research operates a popular multinational online store and marketplace and wanted to improve the user experience of their payment services platform. They asked us to recruit online merchants in the UK, China, Germany and Poland to take part in online IDIs in which they demonstrated how they use other international payment platforms.
We helped an NGO to complete a global climate sustainability study by arranging 42 online interviews across 16 markets with environment and sustainability experts from a variety of backgrounds. This successful project demonstrates our expertise in managing complex recruitment challenges across diverse markets.
FieldworkHub recruited two electrophysiologists in each of the UK, Germany, France, Italy and Spain to understand perceptions and preferences around implantable cardiac devices. The respondents came from a mix of academic, public and private hospitals and had different preferences towards specific devices and different frequencies of implanting them.
We contacted a list of respondents to participate in online focus groups to test the concept for a new app, designed to improve the experience and organisation of ticketed live sporting events. The focus groups took place in the USA, the UK, Germany and France. A total of 70 respondents took part.
For a global technology company, FieldworkHub recruited senior decision makers and C-level profiles from brand-name companes, advertising agencies and news publishers in the UK and Germany for online focus groups and IDIs about data privacy.
FieldworkHub successfully recruited B2B profiles responsible for online advertising budgets at large brands and well-known advertising agencies across Brazil, France, Germany, Japan, South Korea, the UK and the UAE for focus groups and IDIs.
A food delivery company with operations in many countries asked us to support user research to evaluate the consumer experience of ordering food deliveries via their app in Australia, Canada, Germany and Japan and compare it with key competitors in each market.
A client supporting a popular social media platform reached out to FieldworkHub to carry out IDIs with a sample of the platform’s users in Brazil, Egypt, Germany, India and Indonesia to discuss some features that were being developed to support discussions in the form of comments on posts.