Case Studies

Our client wanted to conduct interviews with Turkish migrants in Germany who regularly purchase raki drinks to understand more about their brand and how widely recognised their brand name was. We provided project management of the fieldwork process, including finding and booking suitable facilities and recruitment.

An online content and advertising company wanted to run focus groups with senior executives from traditional creative ad and performance agencies. We recruited over 50 people for focus groups in the UK, Germany, India and Singapore.

A German public transport operator wanted to conduct research to understand how urban travellers in Germany use public transport and shared mobility options in their day-to-day lives over the course of a week. We made contact with over 200 promising respondents and screened in 40 for each of the two study phases.

FieldworkHub was asked to arrange focus groups with parents of children aged 2-6 in the UK, France and Germany to help them decide whether to invest in a company that made talking toys. The research aim was to find out about the parents’ toy purchasing behaviour. We arranged the groups, recruitment of respondents, facility hire and moderation.

A leading manufacturer of connected home devices wanted to find out more about the way that consumers in the UK and Germany use smart devices in conjunction with each other. We guided 40 individuals through the research programme which was based on a smartphone activity and diary app.

A global strategy consultancy wanted to carry out interviews with haemophilia patients/healthcare professionals specialising in haemophilia as part of a project to develop a new app to manage the condition. We recruited over 20 healthcare professionals, 60 patients, and nine parents who have children with haemophilia.