A well-known English language international news channel wanted to understand more about the TV news consumption habits of UK citizens. We recommended telephone interviews with a nationally representative sample of viewers to ensure they obtained quantifiable and actionable insights.
FieldworkHub recruited UK adults and teenagers to provide feedback on VR headsets made by a leading brand and its competitors. We recruited 38 respondents to complete an online diary study then scheduled eight in-home ethnographies with respondents chosen by the client and managed the interview logistics.
We recruited teens and young adults in Brazil and Japan to take part in online IDIs about their use of avatar-based stickers on Facebook. The respondents had to be smartphone users who used avatar stickers as part of social interaction within messenger platforms. In follow-up projects we recruited additonal profiles in Mexico, Canada and the Philippines.
Our client wanted to understand the different recruitment processes used by companies to hire new staff, particularly thosed used by in-house recruitment teams. We set up online interviews with HR managers in the UK, Ireland, Sweden and Denmark, to discuss their experiences with their tools and workflows.
We recruited short-form video creators aged 14-17 years and 18-24 years in India, Spain and South Korea to answer a series of video surveys in a project for a major online video sharing platform. For the older age group, we ensured that all participants had at least 1000 followers on their primary platform.
For a global technology company, FieldworkHub recruited senior decision makers and C-level profiles from brand-name companes, advertising agencies and news publishers in the UK and Germany for online focus groups and IDIs about data privacy.
FieldworkHub successfully recruited B2B profiles responsible for online advertising budgets at large brands and well-known advertising agencies across Brazil, France, Germany, Japan, South Korea, the UK and the UAE for focus groups and IDIs.
A client supporting a popular social media platform reached out to FieldworkHub to carry out IDIs with a sample of the platform’s users in Brazil, Egypt, Germany, India and Indonesia to discuss some features that were being developed to support discussions in the form of comments on posts.
We were initially asked to recruit respondents from the UK, Japan, India for online focus groups. A later phase also involved Thailand. Our client was working on a project that sought to provide understanding of the preferences and attitudes of teens and adults towards avatars and virtual reality.
