A company that supplies products and services to help farmers improve crop yields wanted to conduct depth interviews with corn farmers and agronomists in Illinois and Iowa. It was important for the farmers to represent a range of different sizes of farms, including some very large farms of 5000 acres or more.
We recruited over 40 farmers and advisers in two phases of the research, assisting with planning the travel schedules for each group of interviewers.
FieldworkHub did a great job with this recruitment. We always do research with very specific groups of medical specialists, so it's not easy to find suitable respondents. FieldworkHub provided high quality services, which made it possible for us to gather important insights from four completely different markets.
