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Remote user testing: university application system

Female university applicant seated across from interviewers and shaking hands as she completes an admissions interview

The client brief

The University of Cambridge had created a new online application system for candidates wishing to study at Cambridge to use in the upcoming academic year.


Number of profiles - 14
Research Countries - 
Research Audience - 
Research Industry Focus - 

Research methodology

These are the methodologies FieldworkHub used during this research process to help our client achieve their desired results.

FieldworkHub delivers

Our client wanted to conduct a number of 60-minute remote user tests via Zoom, with a sample of prospective undergraduate and postgraduate students who were applying to top universities in the UK. The user tests involved students trialling the new application and providing feedback on what worked and what needed improving. We contacted, recruited and screened in 14 respondents in less than a week. To encourage participation and ensure we had no last-minute cancellations, we sent reminder emails and checked in with the respondents by phone.

Click here to learn more about FieldworkHub's recruitment process for Gen-Z research participants

I want to express my appreciation for the team’s effort on this project. Wanessa, especially, went above and beyond in the past week in communicating with both our team and the researchers on the ground.

Kyle

PartnerResearch Logistics Agency
USA

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