A major skin and beauty brand retailer with shops in many different countries was looking at relaunching one of its product lines and wanted some feedback from current and potential customers.
FieldworkHub arranged four targeted focus groups in each market; two groups of people who already shopped with the retailer in question and two groups of potential customers. In total, 36 respondents were recruited in under two weeks and all of the focus groups ran successfully.
Click here to read FieldworkHub’s tips to ensure success with online focus groups
The team at FieldworkHub have been an absolute pleasure to work with. We threw in a mid-fieldwork curveball requesting additional sample and the team accepted the request with no issues in delivering. The quality of the sample was high and I have no hesitation in recommending FieldworkHub and look forward to working with them again.
FieldworkHub did a great job with this recruitment. We always do research with very specific groups of medical specialists, so it’s not easy to find suitable respondents. FieldworkHub provided high quality services, which made it possible for us to gather important insights from four completely different markets.
