We arranged two focus groups in each of four UK provincial cities with homeowners who had recently had their domestic central heating boiler replaced, homeowners with older boilers (installed 7-10 years ago), and homeowners who had a service contract to maintain and repair their boiler.
We successfully recruited 12 respondents in each city (48 respondents in total) and liaised with all of the facilities, which included a hotel in Newcastle since no purpose-built market research facility was available, to ensure that the groups ran smoothly.
How FieldworkHub ensures success with its online focus groups
FieldworkHub is a smart, collaborative, patient research partner. They place far greater emphasis on quality and expertise in their deliverables than charging for every nickel and dime. They react well to unanticipated needs and are proven problem solvers in the complex world of quant and qual research. Their scope and capabilities are extensive and outshine other players in the category.
FieldworkHub made our participant recruitment process effortless. They supported us from start to finish, offering expert guidance, clear communication and detailed updates at every stage. Their professionalism and attention to detail ensured we had the right participants for our one-to-one interviews and survey. We wouldn’t hesitate to work with them again.
