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B2B research: French product fragrance specifiers

Fragrance buyer testing out a new perfume at a bench in her workshop

The client brief

FieldworkHub was asked to recruit a small number of profiles for B2B market research in France. The requirements were extremely specialised: we were asked to recruit people who worked for companies that purchase fragrance ingredients in bulk and were involved in briefing fragrance houses or manufacturers on how they want their products to smell. These profiles needed to represent different levels of company maturity from start-ups to established small and medium-sized enterprises, and different sizes from 2 to 200 employees.


Number of profiles - 4
Research Countries - 
Research Audience - 
Research Industry Focus - 

Research methodology

These are the methodologies FieldworkHub used during this research process to help our client achieve their desired results.

FieldworkHub delivers

We found four profiles for the client to interview in less than two weeks and the client was very pleased with the insights obtained.

FieldworkHub has been a great research partner to me and my team. Caroline and Cornelius were incredibly proactive, helping us anticipate any issues that might come up and plan for how to handle them. Even though it did turn out to be a challenging project, things went smoothly because we were one step ahead. The team went above and beyond to help ensure our goals were met.

Nicole

Research Leaddscout, inc.
USA

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FieldworkHub is an agile, knowledgeable market research fieldwork agency providing high-quality focus group recruitment as part of our full range of qualitative and quantitative fieldwork services.
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