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Ethnographies: shippers & logistics companies, Turkey

Parked transport trucks with trailers on grey concrete with a garage in the background

The client brief

A major energy company wanted to find out if an innovative logistics proposition was likely to be successful in Turkey.


Number of profiles - 16
Research Countries - 
  • Turkey
Research Audience - 
Research Industry Focus - 

Research methodology

These are the methodologies FieldworkHub used during this research process to help our client achieve their desired results.

FieldworkHub delivers

We developed a suitable screener for the client and then recruited 16 representatives in Istanbul and Ankara from companies that ship goods and transport firms that carry goods in Turkey for in-depth interviews and supplied local management services to ensure that the interviews could be completed in a three-day period immediately before a major national holiday.

Read more on FieldworkHub's efficient and high-quality recruitment strategy

You and your team did an EXCELLENT job! This was not an easy recruit and you met all the quotas, found participants who were fully qualified (and verified), and everything went super smoothly on the interview days. I appreciated how organized and methodical you were throughout this process, and how responsive and detailed your communications were.

Marissa

Researcher and ModeratorInsights Agency
USA

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