A new client which works in public affairs came to FieldworkHub to recruit policy experts in South Korea to take part in 45-minute online interviews to get their perspectives on the tech industry in general and one well-known US tech company in particular. We were asked to recruit eight individuals who had a minimum of six years’ experience in public policy and public affairs, working in roles at think tanks/NGOs, charities, businesses, consultants or academia in Korea. We were also asked to provide an experienced Korean qualitative moderator to conduct the interviews and a simultaneous translator for the first two sessions so that our client could observe.
In just over two weeks we were able to recruit all eight profiles. They included:
All of the interviews went ahead and were very successful (the participants were so enthusiastic that of the interviews lasted closer to 60 minutes than 45 minutes). The client was extremely pleased with the results and the way that FieldworkHub manage the whole project and we have gone on to complete another nine projects for them since then.
Check out our other case studies about projects in South Korea.
FieldworkHub made our participant recruitment process effortless. They supported us from start to finish, offering expert guidance, clear communication and detailed updates at every stage. Their professionalism and attention to detail ensured we had the right participants for our one-to-one interviews and survey. We wouldn’t hesitate to work with them again.
Overall, we had such a great time with them. All of them showed up early and were very open and interested. They stayed with us for the full 4 hours, covering competitor sites, in-store walk throughs and gave a lot of feedback on product. They were able to articulate the ‘why’ behind most of their feedback which is so helpful when we can’t get this in the office!
