FieldworkHub has been a great research partner to me and my team. Caroline and Cornelius were incredibly proactive, helping us anticipate any issues that might come up and plan for how to handle them. Even though it did turn out to be a challenging project, things went smoothly because we were one step ahead. The team went above and beyond to help ensure our goals were met.
Focus groups: taste testing, London, UK

The client brief
Our client was a US-based predictive analytics company for the consumer packaged goods and food and beverage industries. They were looking to carry out taste tests with large groups in many different countries and due to last-minute schedule changes, FieldworkHub were asked to arrange the groups in London with less than one week’s notice.
FieldworkHub delivers
We recruited 100 participants to take part in the first day of taste testing and helped our client to select 25 participants from the original group for two further days of testing. We also arranged facilities for all three days, incentives for each participant, and delivered products to the facility to be tested, along with necessary serving supplies.
Click for more information on FieldworkHub’s top-tier recruitment strategy
I want to express my appreciation for the team’s effort on this project. Wanessa, especially, went above and beyond in the past week in communicating with both our team and the researchers on the ground.

