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Ethnographic user testing: medical packaging

Woman testing medical packaging at kitchen sink, viewed from behind

The client brief

Our client, a US-based company that provides human factors engineering services and usability testing to medical device manufacturers, wanted to conduct a week of research in London which involved participants testing out a new type of medical packaging in their homes.


Number of profiles - 18
Research Countries - 
Research Audience - 
Research Industry Focus - 

Research methodology

These are the methodologies FieldworkHub used during this research process to help our client achieve their desired results.

FieldworkHub delivers

We recruited 18 participants with differing backgrounds and successfully scheduled the interviews, taking account of the travel time between each interview. Through these interviews, the client was able to obtain the feedback that they needed.

Further insight on FieldworkHub's recruitment process

FieldworkHub has been a great research partner to me and my team. Caroline and Cornelius were incredibly proactive, helping us anticipate any issues that might come up and plan for how to handle them. Even though it did turn out to be a challenging project, things went smoothly because we were one step ahead. The team went above and beyond to help ensure our goals were met.

Nicole

Research Leaddscout, inc.
USA

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