Our client wanted to gain insights from healthcare practitioners (HCPs) and older consumers about a new wearable device for vital sign measurements which is non-invasive and intended for home use. We were asked to recruit respondents in New York City for face-to-face sessions to introduce people to the device and conduct usability testing.
Consumer respondents needed to be 50 years or older, fluent English speakers and completely unfamiliar with the device they were about to test. FieldworkHub successfully recruited a mix of gender, ethnicity, ages, income levels and education levels. Despite the length of the sessions (2.5 hours for the consumers and 4.5 hours for the HCPs, consisting of training, then a rest period, followed by a final testing session), we successfully completed 36 interviews, exceeding the client’s initial target of 34 completes.
FieldworkHub’s advice for successfully recruiting high-quality research participants
FieldworkHub did an amazing job in setting up and managing one-on-one interviews for us. They were able to successfully recruit the people we needed, they did a fantastic job in setting up the interviews, and they showed outstanding attention to detail and precision in doing their job. I would strongly recommend choosing FieldworkHub as your research partner!
Working with the FieldworkHub team was truly a relief on a complex multi-country project. We used their local moderator and simultaneous translation services in a few markets. Winnie, as well as the local country teams, were adaptable, responsible and accommodating in a logistically challenging project. I value their partnership and will be tapping them in again on the next international project!
