Our client wanted to conduct 75-minute interviews with Turkish migrants in Germany who regularly purchase and consume raki drinks. The aim was to understand how widely recognised their brand name was, what attributes they associated with the brand, and what factors were important to respondents when selecting these drinks.
Our work involved providing the project management of the fieldwork process, including finding and booking suitable facilities for research to take place, and recruiting over 15 participants who met the client’s quotas. In order to accommodate language barriers and time constraints, our services included the arrangement of both in-home and in-facility face-to-face interviews with interpreters being present for all interviews.
Further details on FieldworkHub’s high-quality recruitment methods
I contacted FieldworkHub with a last-minute research request. It was a pleasure to work with people who were clearly experts at what they do. Not only did they turn the whole project around super quickly, but they were responsive, helpful and gave very thoughtful suggestions when I asked for advice. The process was smooth and easy from the start.
FieldworkHub made our participant recruitment process effortless. They supported us from start to finish, offering expert guidance, clear communication and detailed updates at every stage. Their professionalism and attention to detail ensured we had the right participants for our one-to-one interviews and survey. We wouldn’t hesitate to work with them again.
