An international online viewing platform aimed towards Millennials and Gen Z asked FieldworkHub to support them by recruiting adults aged between 18-50 who used Twitch. We initially screened and recruited 70 London based participants and assisted with the extra urgent recruitment of over 250 London based participants.
An online car dealership wanted to carry out research for car purchasing behaviours. For the quantitative research, we programmed a survey for 2500 participants. The second phase was face-to-face and online interviews. Mixing the methods of interviews was to ensure that we could deliver on the client’s needs.
The University of Cambridge created an online application system for candidates wishing to study there. They wanted to conduct remote user tests, with a sample of prospective undergraduate/ postgraduate students who were applying to top UK universities. We recruited and screened in 14 respondents in less than a week.
Our client wanted to conduct interviews with UK-based self-contained holiday homeowners who had advertised them for rent on various online platforms such as Airbnb, Sykes Cottages and Cottage Stay UK. We recruited 17 respondents in this niche market.
A fuel retailer wanted to carry out 30-minute interviews, consisting of an eye-tracking activity and a follow up interview. We recruited over 40 participants on their purchasing habits in petrol stations. The research was how customers were drawn to product categories and advertising spaces in the petrol station.
A US cellular operator developed a special “infotainment” page for its smartphone users and wanted to gather customer feedback via an online platform. We recruited over 30 participants and validated their smartphone model, as well as their ability to access the page.
Our client was developing a new digital service to simplify the process of applying for international travel visas and wanted to conduct in- depth interviews with people who had recently applied for a UK visa and travel agency employees who assisted their customers with applications.
An Italian football club was planning to relocate its stadium. We were asked to set up two focus groups, one with regular fans and one with ‘elite’ fans in more influential jobs to find out what they thought about the move and their views on three outline designs for the new stadium from different architects.
A leading management consultancy wanted to talk to French adults about use of financial products and services and their interest in a new digital concept they were developing. We were asked to recruit a mix of young professionals and parents in non-nuclear families for in-home interviews.
A German public transport operator wanted to conduct research to understand how urban travellers in Germany use public transport and shared mobility options in their day-to-day lives over a week. We made contact with over 200 promising respondents and screened in 40 for each of the two research phases.
A well-known FMCG company was carrying out research on air fresheners and home fragrance products. We recruited purchasers of these products to make a 5-minute smartphone video in their usual supermarket, describing how they select these products and what they noticed about in-store displays.
A US agency specialising in qualitative market research amongst Millennials and Gen Z asked FieldworkHub to recruit young people aged 13-17 and 18-22 who used Snapchat. We recruited 24 suitable respondents in the UK, France and Canada for the online video part of the project and almost 50 respondents for the OBB.
