A design consultancy was working with a European motor manufacturer to develop a new product to help owners of battery electric vehicles to recharge their cars more easily. We recruited respondents in France, Italy and Spain to take part in focus groups and IDIs about pain points with charging and the new product concept.
Our client, a well-known water supplier in the UK, asked us to support a study involving segments of their customer base who have not engaged with their outreach messages and campaigns in recent years. We carried out the recruitment and focus group scheduling for this project.
A major syrup brand wanted to assess whether consumers, bartenders and baristas are more likely to select the client’s brand in preference to competitor brands. FieldworkHub recruited 100 consumers, 20 bartenders and 20 baristas for a coffee and cocktail tasting test in London.
A US based client asked FieldworkHub to find participants from a range of ethnic, work and educational background who were open to trying new salty snack foods. Each participant was invited to take part in online activities and discussion, including reacting to the appearance and taste of a new type of snack food.
Our client was wanted to find out more about attitudes towards healthcare insurance in four different markets: Belgium, Poland, Spain and Turkey. The research involved three rounds of 60-minute remote interviews with differences in the profiles required in each market and each round of research.
A leading multinational packaged food company, wanted to test out new flavours of their product in the UK market and asked FieldworkHub to recruit respondents aged 14 to 22 to complete online activities. We oversaw the entire recruitment process and kept the client updated on a daily basis.
A leading fast-food restaurant operator, wanted to find out perceptions on a new plant-based meat burger and asked us to recruit ten non-vegan respondents from Switzerland who recently purchased plant-based meat items in any fast-food restaurants. We carried out recruitment and interview scheduling.
Our client was working with a brewer to understand more about how people living in Belgium arrange to meet up with friends in pubs and bars, what bookings they make and how they order refreshments. We carried out recruitment and interview scheduling, which involved simultaneous translators for French and Flemish.
A management consultancy firm wanted assistance with a study involving students from China and India currently studying in the UK, USA or Australia, or preparing to study in one of these countries, and their parents back in their home country. We carried out recruitment and interview scheduling.
Our client asked us to recruit young adults in the UK, France, Germany and Italy who regularly shop at a leading streetwear retailer to take part in an online focus group, follow up in-depth interviews and virtual shop alongs. We recruited against specific criteria including location, age, gender and attitudes towards fashion trends.
Our client was assisting a major online video streaming service which wanted to refine and test the way it communicated an important service change to subscribers. We recruited 12 recent subscribers and 12 tenured subscribers in Argentina, Australia, Brazil, Canada, South Korea and the UK.
A well-known breakfast and snacks company asked FieldworkHub to assist with research into repositioning their brand from a fitness to a well-being brand. We recruited respondents in the UK for interviews and an online bulletin board; and successfully re-contacted eight respondents for a follow-up interviews.
