A Middle Eastern corporation wanted to carry out ethnographic research in the UAE on topics relating to personal mobility. Our work involved finding respondents with very particular B2C and B2B profiles. We recruited around 100 respondents which included Emiratis, Expats and high earners.
Our client was developing a new digital service to simplify the process of applying for international travel visas and wanted to conduct in- depth interviews with people who had recently applied for a UK visa and travel agency employees who assisted their customers with applications.
A leading US sportswear retailer with a presence in several European markets wanted to hold a series of discussions with small groups of style-conscious teenagers. We recruited participants in a very tight timeline, which included groups of teenagers in Barcelona, Milan and Paris.
An Italian football club was planning to relocate its stadium. We were asked to set up two focus groups, one with regular fans and one with ‘elite’ fans in more influential jobs to find out what they thought about the move and their views on three outline designs for the new stadium from different architects.
A leading management consultancy wanted to talk to French adults about use of financial products and services and their interest in a new digital concept they were developing. We were asked to recruit a mix of young professionals and parents in non-nuclear families for in-home interviews.
A German public transport operator wanted to conduct research to understand how urban travellers in Germany use public transport and shared mobility options in their day-to-day lives over a week. We made contact with over 200 promising respondents and screened in 40 for each of the two research phases.
A well-known FMCG company was carrying out research on air fresheners and home fragrance products. We recruited purchasers of these products to make a 5-minute smartphone video in their usual supermarket, describing how they select these products and what they noticed about in-store displays.
A US agency specialising in qualitative market research amongst Millennials and Gen Z asked FieldworkHub to recruit young people aged 13-17 and 18-22 who used Snapchat. We recruited 24 suitable respondents in the UK, France and Canada for the online video part of the project and almost 50 respondents for the OBB.
This research was looking for professional paint sprayers and paint finishers working in the automotive and maritime industries in the UK and Ireland for tele-depth interviews about paint finishing systems. FieldworkHub recruited the full quota of respondents in both countries.
FieldworkHub was asked to arrange focus groups with parents of children aged 2-6 in the UK, France and Germany to help them decide whether to invest in a company that made talking toys. The aim of the research was to find out about the parents’ toy purchasing behaviour and preferences.
We designed, programmed and managed a survey to assist a UK-based online provider of travel insurance products find out how widely recognised their brand name was, what attributes they associated with the brand and what factors were important to respondents when selecting travel insurance.
A US-based company that provides human factors engineering services and usability testing to medical device manufacturers, wanted to conduct research involving participants testing a new type of medical packaging in their homes. We recruited participants with differing backgrounds and scheduled the interviews.
