Online qualitative research of Snap! users in UK, France and Canada

Teenager making peace sign with one hand while holding other hand out to make selfie video

The client brief

A US agency specialising in qualitative market research amongst Millennials and members of Generation Z asked FieldworkHub to support them by recruiting young people aged 13-17 and 18-22 who used Snapchat. There were two parts to the project – the first part involved submitting a video online and the second part, which took place several weeks later, was based around an online bulletin board.


Number of profiles - 74
Research Countries - 
Research Audience - 
Research Industry Focus - 

Research methodology

These are the methodologies FieldworkHub used during this research process to help our client achieve their desired results.

FieldworkHub delivers

We screened and recruited 24 suitable respondents in the UK, France and Canada for the online video part of the project and almost 50 suitable respondents for the online bulletin board. The client was very pleased with the quality of the respondents that we provided.

It was an absolute pleasure working with FieldworkHub. They were extremely smart and professional, sharing great market specific insights to help us drive out project strategy from the start and made the entire process easy and reassuring. The recruits were spot on for our audience and the facilities they partnered with were great. We look forward to working with FieldworkHub again in the future.

Tyler McDonald

Senior ManagerGolin
USA

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