The UK Payment Systems Regulator reached out to FieldworkHub to investigate the perceptions of businesses in the UK on card and interbank payments. We helped to design the market research approach, recruited suitable participants and provided input on the client’s draft discussion guide.
Our client asked us to recruit professional females in the UK, Germany, Italy and Spain for an online quantitative survey. The survey asked about career motivations, attitudes towards owning a business, and perceptions of the logistics sector. We programmed and tested the survey, ran it and cleaned the data.
We recruited a variety of smartphone users in Japan to understand how they use ‘focus mode’. We were asked to recruit mostly iPhone users and to include a number of students in the sample. Participants needed to be 18+, with an average daily screen time of 4+ hours.
A leading health research charitable foundation which focuses on climate change, infectious diseases and mental health, asked us to help run an 10-month online community to draw together professionals, students and campaigners in Brussels.
A Norwegian company who develops products for healthcare providers and hospitals reached out to us to recruit paramedics and anaesthesiologists in the UK and the USA for online video calls. The calls were designed to provide input to help the client with a new product design.
A company in the appliance industry, wanted to understand how German consumers use small appliances in daily life to elevate meals into something special. We recruited 30 respondents for an online bulletin board, which required the completion of activities over two days and follow-up questions.
The FieldworkHub team completed a project for a popular multinational sports brand that was interested in identifying consumer behaviour and insights for their new brand narrative strategy in London, Paris and Berlin. The client asked us to find a mix of duos of respondents who were ‘engaged’ in sports.
Transport for London wanted to improve the environment outside Barking station. They wanted to explore perceptions of safety and test the impact of interventions on people who use the space. We completed 250 face-to-face CAPI interviews outside the station in two research waves.
A global technology firm wanted to understand news and information consumption behaviour of 16–24-year-olds in the USA and Brazil. We were asked to recruit 40 respondents per market for an online bulletin board. The client was keen to find a mix of gender, age. ethnicity/race, socio-economic status and location.
Our team completed a project for a global hotel chain, interested in exploring the experience and needs of individuals who stay in hotels for business or leisure trips and what influences their choice of hotel. We completed 16 interviews and 15 triads to collect insights about the factors that they take into account.
We were asked to recruit respondents in Japan and Korea for an Online Bulletin Board. Respondents needed to be Android users and explore new apps and games on their phone frequently. We successfully recruited respondents, despite the difficulty of finding people who could commit to this lengthy project.
Our client wanted to run focus groups with people working in Brussels to discuss their views on technology companies and the role they play in our society today. We managed to recruit 16 out of 16 profiles, despite this audience being difficult to engage in research.
