We successfully recruited 28 respondents in the UK who used specific brands of small animal bedding or cat litter, to take part in a three-day online bulletin board. The recruitment criteria included household structure and purchase channels (online versus in-store).
FieldworkHub recruited 20 consumers in the UK to purchase a new type of toothpaste and make a number of videos over a period of several days giving their thoughts about it. We then invited six respondents who made the most interesting and insightful videos to take part in an online interview with the client.
FieldworkHub recruited consumers in the Netherlands for two rounds of research on the subject of deferred payments, involving a mix of online dyad interviews (with pairs who were friends or relatives) and mini focus groups. The recruitment brief required us to satisfy a number of interlocking quotas.
FieldworkHub successfully recruited B2B profiles responsible for online advertising budgets at large brands and well-known advertising agencies across Brazil, France, Germany, Japan, South Korea, the UK and the UAE for focus groups and IDIs.
We completed a full-service project for a Japanese manufacturer to understand more about the need for domestic air conditioning in and around London. We found participants for in-home immersion interviews to help the client explore the structural capacity of UK homes, price expectations and installation challenges.
A food delivery company with operations in many countries asked us to support user research to evaluate the consumer experience of ordering food deliveries via their app in Australia, Canada, Germany and Japan and compare it with key competitors in each market.
A client supporting a popular social media platform reached out to FieldworkHub to carry out IDIs with a sample of the platform’s users in Brazil, Egypt, Germany, India and Indonesia to discuss some features that were being developed to support discussions in the form of comments on posts.
Our client wanted to understand the demand for healthcare services and products among the general public. We were asked to deliver a full service research project. We assisted with the creation of research material and recruited all research participants which included both consumers and healthcare professionals.
The client wanted to conduct focus groups with garment factory workers in Leicester who were paid the National Living wage or below. This is a challenging target audience for research because they are under-represented in online panels and some have limited command of English.