FieldworkHub arranged two focus groups with people who lived in a particular district of South West London and rented their home from a private landlord. One group comprised residents aged 25-39 and the other group comprised residents aged 40-55
We successfully recruited a mix of male and female respondents with varying incomes and rent levels who had lived in the area for varying amounts of time.
Click here to read FieldworkHub's advice for ensuring success in online focus groups
It was an absolute pleasure working with FieldworkHub. They were extremely smart and professional, sharing great market specific insights to help us drive out project strategy from the start and made the entire process easy and reassuring. The recruits were spot on for our audience and the facilities they partnered with were great. We look forward to working with FieldworkHub again in the future.