Our client wanted to conduct 75-minute interviews with Turkish migrants in Germany who regularly purchase and consume raki drinks to understand how widely recognised their brand name was, what attributes they associated with the brand and what factors were important to respondents when selecting these drinks.
Our work involved providing the project management of the fieldwork process, including finding and booking suitable facilities and recruiting over 15 participants who met the client's quotas. In order to accommodate language barriers and time constraints, our services included the arrangement of both in home and in facility face-to-face interviews with interpreters being present for all interviews
Further details on FieldworkHub's high-quality recruitment methods
The team were very quick to support all aspects of the project with excellent communication throughout. It was great that they were able to deliver on our requests fully to a very tight deadline and they took all of the stress of recruitment for us. We are extremely happy with our experience of working with FieldworkHub and would look to use them again in the future.