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Tele-depth interviews: healthy lifestyles, UK

Young female in pink and black sportswear running on a path alongside a river

The client brief

An agency specialising in UK social research and marketing wished to carry out in-depth interviews via the telephone. The research was aimed at a respondents who lived within certain postcodes and were overweight and/ or regular smokers. The study was held as part of a programme the client was running with the local council to try to promote healthier lifestyles.


Number of profiles - 11
Research Countries - 
Research Audience - 
Research Industry Focus - 

Research methodology

These are the methodologies FieldworkHub used during this research process to help our client achieve their desired results.

FieldworkHub delivers

FieldworkHub acted fast upon the client's request. We were able to fill the client’s quotas in less than a week, enabling the agency to provide results rapidly to the end client.

More details on FieldworkHub's recruitment strategy

Working with the FieldworkHub team was truly a relief on a complex multi-country project. We used their local moderator and simultaneous translation services in a few markets. Winnie, as well as the local country teams, were adaptable, responsible and accommodating in a logistically challenging project. I value their partnership and will be tapping them in again on the next international project!

Kerry

Project ManagerInsights Agency
USA

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